There is a breed of scientist who believes in the power of eloquence and clarity in communication. The writing is straightforward but tells a story. The figures are well-wrought murals that bring it all together. They make technical writing an art.
There is another pedigree that simply beats you with the data – repeatedly – until you submit to their authority. Or until you grow tired of it and run away, tossing the paper in the ‘I’ll read it later pile’ (which often ends up in File 13). They turn the manuscript, perhaps unintentionally, into a club.
Most of us probably reside on the spectrum between. But I know which one I’d rather be… and read.